Our Story – Børnecyklerne & Chanty

In 2017, we discovered that the market for children's bikes was surprisingly dry and uninspiring. The selection was limited, the design outdated, and there was a lack of focus on what modern families with children actually want: bikes with smart design, better features, and colors that kids truly love.

We therefore decided to rethink the children's bike – both visually and functionally. With that goal, Børnecyklerne.dk was born: a new platform for quality bikes for children, where play, safety, and aesthetics go hand in hand.

2017 – The Beginning of Something New

Børnecyklerne.dk was launched with the ambition to offer families something better. Not just bikes – but experiences on two wheels. Our mission was clear: To create modern children's bikes that meet both kids' wishes and parents' demands for safety, functionality, and quality. The range started small, but the vision was big.

2018–2019 – Design Focused on Children

Demand grew. More parents began sharing their experiences online, giving us the courage to work on our own bike designs. We involved families in the process and created colorful, sturdy, and lightweight bikes that quickly gained popularity among both children and parents.

2020 – The Dream of Our Own Brand

It became clear that the next step was our own brand: Chanty. We wanted to create a bike series with unique design, higher quality, and better functionality – but still at affordable prices.

2021 – Chanty Arrives in Denmark

Chanty was launched in Denmark – and it was a huge success. The design, weight, and colors perfectly met the needs we had identified in the market. The bikes quickly sold out, and our customer reviews confirmed it: Chanty was here to stay.

2022 – Cargo Bikes for Kids and Custom-Designed Products

2022 marked a breakthrough for our range – we introduced our first children's cargo bike, specifically designed to combine play, transport, and safety in one. The product is unique on the market and quickly became a hit among both kids and parents.

At the same time, we launched a series of custom-designed models, such as balance bikes with integrated lights in the frame and handlebars, adjustable ergonomic saddles, and unique color combinations that stand out from competitors. Our brand began to be known not just for following trends, but for creating them.

2023 – Ready for Europe

With a strong brand behind us, we opened up new markets: Sweden and Germany. Local webshops were launched, and our B2B network began to take shape across Scandinavia. Chanty positioned itself as an affordable and modern choice for families with children throughout the region.

2024 – Focus on Innovation and Range

We launched new models: children's cargo bikes and electric balance bikes with integrated lights. The range grew to over 60 items in sizes from 12" to 26", all featuring the recognizable Chanty design. We continue to develop bikes that both kids love and parents trust – with a special focus on functionality, safety, and play.

2025 – The Vision Goes European

Our bikes are now sold in Denmark, Sweden, Germany, the Netherlands, and France – with more markets on the horizon. We continue to build on our core mission:

“To become Europe’s most beloved children’s bike brand.”

With a focus on safety, lightweight design, smart styling, and direct customer contact, Chanty is well on its way to changing how children’s bikes are bought and loved.